Lala Lajpat Rai , (28 January 1865 – 17 November 1928) was a Punjabi author and politician who is chiefly remembered as a leader in the Indian Independence movement. He was popularly known as Punjab Kesari. He was part of the Lal Bal Pal trio He was also associated with activities of Punjab National Bank and Lakshmi Insurance Company in their early stages. He sustained serious injuries by the police when leading a non-violent protest against the Simon Commission and died less than three weeks later. His death anniversary (17 November) is one of several days celebrated as Martyrs' Day in India.